hero background shape
On-Demand Webinar

How retail giant WHSmith drives rapid time to value with analytics automation

This webinar is part of Alteryx’s ‘Innovation Stories’ series, highlighting the journeys of analytics and business leaders who have used analytics to achieve business goals and transform their organizations.

In today’s economic climate, retail organizations face increasing pressure to constantly innovate, expand and grow, while lowering costs and driving efficiencies to remain competitive.

The Business Intelligence Team at global retailer WH Smith was tasked with a compelling business challenge: to harness the value of the data across WH Smith’s operations and deliver powerful insights into the hands of business leaders to enable new insights, unprecedented transparency, and data-driven decision-making.

In this webinar we’ll hear how WH Smith is leveraging data and analytics to:

  • Achieve immense results within just three months of Alteryx deployment, saving hundreds of hours per month on previous manual reporting and BI processes.
  • Combine people, technology and data to deliver a “forensic and innovative approach to retail”
  • Accelerate their analytical maturity journey by tackling quick wins, demonstrating value fast, and building a strong foundation to be successful in advanced analytics, machine learning and AI

Don’t miss this chance to learn how this retail giant gained a competitive edge, delivering in-quarter transformational results, new insights and opportunities for the future – powered by analytics.

 

Speakers

Keith Guthrie image
Keith Guthrie

Head of Business Intelligence, WHSmith

Guy Whitley image
Guy Whitley

Director of Vertical Solutions, Alteryx

Stephen Roberts image
Stephen Roberts

Regional Director at Billigence

 

Recommended Resources

 
Starter Kit / Template
Month-End Close Acceleration Starter Kit

This starter kit helps finance teams complete month-end close faster by orchestrating reconciliations, accrual checks, approvals, and review workflows.

  • BI/Analytics/Data Science
  • Data Analytics
  • Finance
Learn More
 
Datasheet / Brief
Alteryx + Google Cloud
Discover how Alteryx, in partnership with Google Cloud, enables governed analytics on BigQuery by unifying business logic, reducing metric drift, and making AI-ready data accessible to the business – without sacrificing control or performance.
  • Analytics Automation
  • Data Prep and Analytics
  • BI/Analytics/Data Science
Read Now
 
Analyst Report
Alteryx Named a Leader in the 2026 Dresner Data Engineering Market Study
Learn how to empower your organization to accelerate insights, improve productivity, and drive innovation with a unified, AI-powered analytics platform.
  • Generative AI
  • BI/Analytics/Data Science
Read Now
 
Webinar
Alteryx Virtual Summit Will AI Take Your Job? Not If You Build It First
This Alteryx Virtual Summit delivers straight talk from experts and innovators about how AI is really changing the role of the data analyst.
  • Alteryx Virtual Summit
  • Generative AI
  • Analytics Leader
Watch Now
 
Blog Post
The Adoption Paradox: Why Your AI Investments Aren’t Paying Off
  • Analytics Maturity
  • Generative AI
  • Analytics Leader
Read Now
 
Blog Post
4 Things CEOs Need to Know About AI in 2026
  • Analytics Leader
  • Business Leader
  • IT Leader
Read Now