From the NFL to the NHL — Alteryx is Used by over 30 Sports Organizations Worldwide to Improve Performance.
9 Premier League Football Teams
4 NFL Teams
3 International Rugby Leagues
1 Formula One Racing Team
1 Major League Cricket Team
McLaren x Alteryx: Zak Brown Empowers All Employees
Learn more about the McLaren partnership
Go Deeper into the Data that Defines the Game
Use Cases
Performance Strategy
The stakes are high, how do you get a leg up over the competition? See how Michelle Wie West embeds data science into processes and enables better decision-making with analytics.
Use Cases
Customer Loyalty
McLaren Formula 1 uses analytics to understand who their customers are and what they’re passionate about. Create personalized experiences, segment groups, and build loyalty programs — all shaped with data.
Use Cases
Competitive Edge
Two-time World Cup Champion and Olympic Gold Medalist, Megan Rapinoe stays a step ahead of the competition with analytics. Identify analytical problems faster, predict stronger outcomes, and assess whether insights are actionable, or simply interesting.
Use Cases
Outcome Prediction
Don’t take a shot in the dark. Learn from Shane Battier how to upload your data, model it, use it to predict outcomes.
Join Other Fans Passionate About Analytics in Sports
From Bracket Madness to the Big Game, our community uses Alteryx to get deeper insights from the games they love.